In a sentence, what does "declining" usually signify?

The term "declining" typically signifies a decrease or weakening of something. This could refer to various contexts such as health, population, business performance, or even morals and values. When something is declining, it implies that it is not only diminishing in quantity or quality but may also be losing its strength or effectiveness. For example, if a business is experiencing declining sales, it suggests that sales are falling, indicating a weakening position in the market.